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About F84

Floor 84 Studio, LLC is a leading digital and branded entertainment agency in Los Angeles, CA. It’s founder and CEO, Jeff Hardy, is an award winning artist and entrepreneur. F84 takes pride in the philosophy of being a place where traditions of art and creativity converge with cutting edge technology. With over 20+ years experience working with the world’s top brands including Discovery, Disney, Warner Brothers, Mattel, Tootsie Industries and more, F84 has risen to the top as an innovative partner and content provider.

Bio: Jeff Hardy, CEO

Jeff Hardy is the CEO of Floor 84 Studio, a creative thinker, award winning artist and entrepreneur, who was named one of 2012’s most innovative 40 under 40. As a reliable development partner, Jeff has provided cutting-edge creative over the last 20+ years to the industry’s leading brands such as Disney, Warner Brothers, Mattel, Hasbro, Activision, Interscope Records, Wells Fargo, Spin Master, Bear Grylls Ventures, Magic Johnson Enterprises and many more. Under Jeff’s leadership Floor 84 Studio has shipped over 400+ innovative titles cross platform while specializing in F2P web and mobile games / apps for well known properties, including but not limited to: Star Wars, Barbie, DC Comics, Stan Lee and Tootsie Pop.

Brand partners have seen much success in the modern digital space under the direction of Jeff Hardy and Floor 84 Studio. Jeff has engaged brands and their growing fan base through cutting edge new media strategies and a transmedia interactive experience from game play to social media interaction; exceeding ROI expectations and deliverables. Most notably Floor 84 Studio’s release of, “Survival Run with Bear Grylls”, for iOS, reached the Top 10 charts in the US Apple App Store as well as ranking #1 in numerous regions worldwide. Since its release, Survival Run has achieved over 20,000,000 downloads and continues to garner a high retention rate from new and returning users. Creating great content has been a mission Jeff takes great pride in, and one that is tantamount to the next phase of Floor 84 Studio. The future of entertainment is now and Floor 84 Studio, through the leadership of Jeff Hardy, is at the forefront incubating good content for the dynamic digital landscape through original Floor 84 IP and beloved branded content.


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